The Power of an Integrated Digital Advertising Campaign | Marketing In The Now ft. Pete Caputa [Video]

In this episode of Marketing In The Now, your host David Reske is joined by Pete Caputa, CEO of Databox, to unpack the transformative power of integrated digital marketing campaigns. Diving beyond the traditional SEO tactics, they explore the limitations of relying solely on search engine optimization and highlight the significance of embracing a holistic approach that includes CRM systems, marketing automation, and multi-channel strategies. Tune in to learn how to enhance brand visibility, engage with customers across various platforms, and adapt to the fast-evolving digital landscape for more effective and sustainable marketing success. Whether you’re a marketer looking to broaden your toolkit or a business owner aiming to boost your digital presence, this discussion offers valuable insights into creating more cohesive and impactful marketing strategies.