Your Complete Guide to SMS Short Codes [Video]

With more businesses going online, customers’ inboxes buzz non-stop with marketing emails that may not get opened, especially during the Holidays.

Therefore, the need to integrate SMS marketing into your overall marketing strategy for a better return on marketing investment and message deliverability.

As per a Forbes report, SMS marketing shines with a near 100% deliverability rate and a 98% average open rate compared to email marketing.

While you may not consider SMS marketing a standalone marketing campaign, it works best to integrate it into other marketing efforts for the best results.

Here are a few marketing statistics showing the need to integrate SMS marketing into your overall marketing strategy.

• On average, SMS marketing has an ROI of $77 for every $1 spent (that’s crazy right?)
• 9 out of 10 customers (91%) prefer to receive texts from brands they do business with.
• 90%of people check their SMS inbox within 30 minutes. …