MADISON, Wis. (WMTV) – It is no question Wisconsin’s airwaves are being inundated with political ads. However, beyond the focus on presidential U.S. Senate races, there has also been an unprecedented amount of spending on advertising in the state’s local legislative races.
“We’ll probably set a new record this year,” Brian Schimming, the chairman of the Republican Party of Wisconsin, said.
Wisconsin’s Democratic Party agreed, with Ben Wikler, the Chairman of the state’s Democratic Party saying, “Wisconsin has never had local legislative elections like this.”
So why has there been such an increase in political advertising for our local races? Both parties pointed to the new state legislative maps signed by Democratic Gov. Evers earlier this year.
“The competition is more intense,” Wikler said.
“We just plain and simple have more races because we have new maps and there’s a lot of outside money coming into the state,” Schimming elaborated.
According to data obtained from the Federal …