Why immersive experiences are more important [Video]

#CustomerExperience #Personalization #GenAIinRetail
Customers do not have the patience to restart a conversation every time they interact with a retailer. Jennifer Marchand, retail expert at Capgemini, explains how hyper-personalization expectations are driving the need for chatbots and generative AI-powered digital humans. Find out how the power of Google Cloud and experience of Capgemini can deliver a personal assistant for everything: https://www.capgemini.com/about-us/technology-partners/google-cloud/