Gut Check 2.0 is revolutionizing health education by adapting to modern information consumption habits with engaging, expert-led video content. This six-part series features a collaboration with two esteemed healthcare practitioners: Dr. Bisleen Attli, a Naturopathic Doctor and TEDx Speaker, and Carley Nadine McConkey, a Holistic Nutritionist. Together, they explore the important topic of gut health in depth.
The goal of the campaign is to connect with Canadians by highlighting just how central gut health is to aspects of well-being that we all care about. The series also highlights the impact on mental health, immunity, and energy levels, making it incredibly engaging when presented effectively.
Gut health is truly at the core of our overall wellness; it affects everyone, regardless of age, and is often the source of common health issues.
With the Gut Check campaign, Genestra Brands, aims to build an ongoing conversation, supported by trusted professionals, to keep Canadians informed and engaged since its initial …