The NFL is obsessed with speed. Xavier Worthy just ran the fastest 40-yard dash in NFL Combine history and moved himself into the first round of the Draft. The Rams have used a combination of analytics and film to quantify in game speed instead of using the 40-yard dash. This has led to them valuing a few players like Cooper Kupp and Puka Nacua higher than other teams. And the OG WR speed king himself, Tyreek Hill was just named the only 99 overall WR in Madden 25 (pt 2, IYKYK). In terms of receiver play, speed kills.
Being able to run fast is great, but being able to run fast while running routes is an even better skill. Using our frame-by-frame tracking data and AI, we collect the speed, acceleration, and distance traveled for every player, every frame, on every play. As part of our enrichment process, these get …