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White Sox Announce Sweeping Changes To SoxFest Format [Video]

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Public Relations

SoxFest is set to return for the first time since January 2020, but the organization has announced some sweeping changes to this year’s format.

SoxFest has been rebranded to SoxFest Live, which will take place the Friday and Saturday of January 24-25 at the Ramova Theatre from 5-9 pm. White Sox senior director of public relations Sheena Quinn told MLB.com that the new concept is an effort to “reimagine” SoxFest and create an experience that connects to the White Sox organization after a year where they broke the modern MLB record for losses in a single season.

The 2025 season will mark the 20th anniversary of the 2005 World Series Championship team. It will also be the 125 anniversary of the White Sox organization. However, the new SoxFest format will mark a significant downgrade in size for the event. The last SoxFest was held in a large convention center at McCormick Place, on a …

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