NEW YORK — Coca Cola is still America’s No. 1 soda, but there’s a new No. 2.
Dr. Pepper inched ahead of Pepsi in 2023 and the second most popular brand of soda in the country, according to research from Beverage Digest, a trade publication.
Coke captured 19.2% of market sales in 2023, maintaining its strong hold on No. 1, CNN reported, citing the Beverage Digest research.
Dr. Pepper, which has slowly gained market share for years, inched passed Pepsi. Both registered 8.3% with rounding, but Dr Pepper was technically ahead, researchers said.
Two other brands bottled by Coca Cola came in at No. 3 and No. 4. Sprite recorded a market share of 8.1%, and Diet Coke registered 7.8%.
“Dr Pepper has been gaining, [Pepsi] has been declining, and they’re meeting in the middle,” Duane Stanford, editor of Beverage Digest, told CNN in an interview.
Dr. Pepper, which originated in 1885 in Waco, Texas, …