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What is a Social Media Campaign: Your 2025 Guide [Video]

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Global Marketing Strategies

Businesses must be strategic to gain a market advantage and stay ahead of competitors. Creating a social media campaign is the first step in maximising your digital marketing impact and making strides toward the overall company goals.

In this article, we uncover what exactly a social media campaign is, take you through several examples, and discuss what it takes to build an effective campaign of your own. 

When we’re done, you’ll have all the tools you need to create and execute a quality campaign that helps you reach your organisation’s broader goals.

What is a social media marketing campaign?

A social media campaign is a blended mix of marketing activities across one or more social networks to achieve business goals. 

While …

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