The Implications of AI in Digital Marketing
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Vantage CX brings AI to customer complaine resolution [Video]

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With bottom lines at stake, companies must walk the walk, roll up their sleeves and get their hands dirty finding practical, in-business value areas for AI. Beyond viewing the technology as some sort of holy grail, companies must look through the weeds to pair individual AI capabilities with specific business operations. Teradata Corp.’s Vantage CX aims to enhance one such operational area: customer experience.

“I think AI is impacting quite a lot in this customer experience kind of scenario,” said Pranay Dave (pictured, left), global director of product marketing at Teradata. “We have been developing a customer complaint analyzer, and we have also found a lot of insights into it. You as a customer may be interacting with your banks, with your retailers, but for you, the most important is, ‘Okay, is my problem getting solved or not?’”

Dave and Vedat Akgun (right), vice president of data science and AI at Teradata, spoke with theCUBE Research’s Rob Strechay

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