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Trip.com Group has published its annual Environmental, Social and Governance (ESG) report, outlining its actions to ensure progress towards a more sustainable future for the travel industry and creating positive long-term social impact.
Organised around its four key areas of focus (community, family, environment, stakeholder), the Group’s 5th ESG report reflects its activities over the last reporting period in alignment with the UN Sustainable Development Goals (UN SDGs), and reaffirms the priorities of its ESG framework.
Community Friendly
Trip.com Group’s community-friendly objectives aim to support rural prosperity and ensure traveller safety, including through partnerships with local communities and organisations. The Group’s key areas of focus include improving local employment opportunities, contributing to public welfare in key villages, empowering tourist villages at scale, and providing training for rural tourism professionals. The Group carries out these initiatives with a view to supporting the realisation of the United Nations 2030 Sustainable Development Goals, including goals …