Thyseed and BASF Announce Strategic Partnership to Drive High-quality Growth in Infant and Children’s Products Industry [Video]

SHANGHAI, July 23, 2024 /PRNewswire/ — Thyseed, a leading Chinese maternal and infant brand, and BASF, a global chemicals industry giant, have officially signed a strategic partnership agreement aimed at advancing the baby products industry. The collaboration was announced at an event titled “Global Synergy for Safe-guarding Newborns,” where Thyseed founder and CEO, Mr. Wang Hao, and BASF’s vice president of global business management specialty polymers, Ms. Mia Pettersson, formalized the agreement.

The collaboration signifies not only the achievement of a strategic alliance but also a new beginning for Thyseed and BASF working together. Both parties aim to lead the baby industry towards healthier growth and provide newborns worldwide with premium, safer feeding products, setting new benchmarks in quality and safety.

At the event, Mr. Wang traced Thyseed’s history in the infant feeding products sector since its establishment in 2016, highlighting the company’s unwavering commitment to its “Design from Love” product philosophy, …