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-North York General Hospital, a top community academic hospital in Canada, is showing the importance of exceptional quality, expertise and kindness in healthcare with a touching new brand campaign. “Blink,” created in partnership with Toronto-based agency Courage Inc. and directed by Oscar- and Emmy-nominated filmmaker Hubert Davis, leads the new campaign. The brand spot chronicles one life cycle from the perspective of a mother as she watches her daughter, Emma. Each blink introduces a glimpse of a new milestone, from Emma’s joyous birth to the mother’s own challenging battle with breast cancer.
-Puma wants to be known as the “fastest” sports brand in the world, and it’s hoping the Paris 2024 Summer Olympics will help it cement that status.
–Social Media Week has been buzzing over the last two days, and experts discussed the future of …