Ritz is bringing the flavor to the cracker brand’s beloved, bite-sized snack.
In a press release provided to PEOPLE on Dec. 13, Ritz confirmed the launch of a new “savory, flavorful” variety of Ritz Bits — spicy queso.
The spicy queso cracker sandwiches will be available at some retailers starting in December.
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“With Spicy Queso, we’re answering consumers’ demands for exciting, bold flavors and turning up the heat on the RITZ Bits you know and love,” Steven Saenen, Ritz’s vice president of marketing, says in a statement. “It’s a bold twist on your childhood favorite, with a kick in each mini bite.”
The launch of spicy queso marks the first new flavor of Ritz Bits in nearly a decade. It also is just the latest foray from Ritz into …