The value of podcast interviews is not just media exposure [Video]

Podcasts are a great way to get your business in front of the eyes – and ears – of engaged audiences. However, it can also be a great opportunity to hone your interviewing skills. In this video, Pure Public Relations founder Phoebe Netto explains how seeking out podcast coverage can be great for your business.

Podcasts can be an incredibly valuable tool in your PR strategy, but maybe not in the way you think.

While being a guest on a podcast or even hosting your own podcast can be a great way to reach a new audience, podcasts are also a valuable chance to finesse your PR skills.

A great example of this is learning to speak confidently in interviews. 

If you’re feeling daunted by the idea of taking live media opportunities on radio or TV, podcasts can be a great stepping stone.

They allow you to develop confidence in …