How to Market to Expensive Keywords
How to Market to Expensive Keywords
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The Random Show: Eating Our Own Dogfood [Video]

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Global Marketing Strategies

Patrick Shanahan: All the lives, all the places, there we go. Alright, you were having issues?

Nick Friend: Yeah, a little bit.

Patrick Shanahan: How we doing?

Nick Friend: Yeah, good, good. So I wanted to start by riffing a little bit on, let’s say this, you and I were talking ahead of this and we’re talking like COVID seems to be in the rearview mirror to a certain extent, right? COVID, the scenarios that it created, all the offline stuff being shut down, done and dusted, a season that you deal with. But what I think is interesting to talk about is the lesson that it taught about not having all your eggs in one basket. The lesson that it taught about whether or not you had attention that you owned and rented in abundance before it hit, where you would have been and how big picture, and I’m talking next three to five years, it’s really …

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How Much Traffic do you Really Need?
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