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The Pitfalls of Content by Committee – How to Avoid Watered-Down Results [Video]

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B2B Marketing

The Pitfalls of Content by Committee – How to Avoid Watered-Down Results

In the latest episode of Pulse by Intuji, Julian Wallis, CEO of Intuji, and Erik Jacobson, CEO of Hatch, discuss the common challenges companies face in content production.

Erik explains, “Companies had difficulty getting these things off the ground and running them efficiently… If they’re not able to run it efficiently, they won’t run it long enough for it to work.”

Erik highlights the importance of a streamlined approach to content production to ensure longevity and effectiveness.

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