The Month That Was April 2023 [Video]

May is here! The month of three bank holidays, Star Wars Day, the King’s Coronation, the Eurovision Song Contest and even National Biscuit Day. A busy month indeed…

Anyway, before we dive into the merry month of May, let’s rewind and talk about April. Spring (sort of) sprung, Easter came and went and the world of marketing was hit with updates galore. Interested? Let’s take a look at what went down.

April’s design and video updates

April was a good month, not just for design – but for photography and videography, too. We’ve got a lot to talk about here, so we’ll get straight into it.

Abode stepped up their game with Adobe Firefly – their new AI-powered video editor.
The traditional red poppy got a sustainable redesign for 2023’s Poppy Appeal.
Pets at Home underwent a rebrand, all in a bid to highlight the nation’s love of pets.

Meet Adobe Firefly, your creative co-editor

Artificial Intelligence is the new way to create. …

Tags Global, Global Marketing, Marketing, Marketing Mix, Mobile Marketing