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Succeed in China to succeed globally: Beiersdorf CEO [Video]

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User Experience (UX) Design

Skincare company Beiersdorf CEO Vincent Warnery said that the rise of Chinese beauty brands has accelerated the company’s product research and innovation, providing consumers with more choices, in an interview with CGTN at the 7th China International Import Expo. He also emphasized the importance of the Chinese market to Beiersdorf.

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