Focus on Scaling Data Solutions and Meeting Evolving Market Needs Continues into 2025
, /PRNewswire/ — Today, Data Axle, a leader in data solutions that drive meaningful connections between companies and people, announced a year of outstanding performance in 2024, driven by strategic investments across its suite of B2B and B2C capabilities, including data and audience optimization solutions and marketing services. Fueled by a renewed market demand for precision, scalability, and measurable outcomes, Data Axle experienced marked revenue and profit growth. Serving diverse verticals spanning the healthcare, insurance, technology, financial services, retail, professional services, and nonprofit sectors, the company is poised to continue with this momentum in 2025.
“We have an extraordinary 50-plus-year legacy of delivering high-quality data and transformative acquisition and retention solutions,” said Andy Frawley, CEO of Data Axle. “In 2024, we focused on innovation and strategic investments to ensure Data Axle remains our clients’ most valuable partner in navigating the increasingly complex landscape …