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Stormzy Is Dyson’s Newest Global Ambassador for On Trac Headphones [Video]

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Strategic Partnerships and Alliances

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Stormzy is the latest recording artist to become a Dyson global ambassador. The U.K. rapper debuted in his first campaign for Dyson OnTrac headphones on Wednesday (Oct. 30).

“Whether I’m catching a flight, getting ready for a show, or working on new music, I need to tune everything out and stay focused,” he said in a press release announcing the partnership. “The Dyson OnTrac headphones make it easy – they’re with me through every trip, no matter how long or hectic the day gets.”

“We are delighted to welcome Stormzy as our latest Global Ambassador,” said Jake Dyson, the company’s chief engineer. “With Stormzy, we share a common guiding philosophy. Making the most of everything and consistently delivering something that’s better than what’s been …

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