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Steam Summer Sale 2024 starts this week, will include new “deep discounts” section [Video]

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Event Marketing and Sponsorships

In brief: Valve recently began generating excitement for its 2024 summer sale, which starts on Thursday. The event will feature the expected price drops on popular titles, but the company has also teased a new promotion to make the sales more enticing. Additionally, the sale includes a discount on the LCD Steam Deck, which is available now.

The 2024 Steam Summer Sale begins on June 27 at 1 PM ET and lasts until July 11. Although Valve hasn’t revealed the exact discounts, a trailer teased some of the games that will be on sale.

Valve also confirmed that this year’s event will introduce a “Deep Discounts” section without elaborating. It’s unclear which games will be affected or how low their prices will drop, but a brief clip in the trailer showed tags indicating discounts of 90% and 95%. A grid of titles in the background included games like Celeste, Borderlands 2, Frostpunk, …

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