Spurs-Pacers Paris Game 1 set records; Wembanyama talks about becoming [Video]

“I would embrace it for sure,” said Wembanyama on becoming the face of the NBA.

SAN ANTONIO — The NBA announced that the Paris Game 2025, which took place on Thursday, Jan. 23, between the Indiana Pacers and the San Antonio Spurs, set several records in television viewership and digital and social media engagement.

According to the league, that game was the most-watched regular-season NBA game ever on French television. Also, NBA League Pass viewership was up 41% in France and 19% globally compared to last year’s Paris Game.

The game was the most-viewed NBA Global Game ever on the league’s social media accounts, with 218 million views.

The records did not end with the game alone. Content centered on Spurs’ Victor Wembanyama also shot up.

“Content featuring Victor Wembanyama in Paris this week has propelled him to become the second most-viewed NBA player across the league’s social media accounts this season …

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