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Spotify launches AI playlist creation to meet your specific music needs [Video]

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Public Relations User Experience (UX) Design

AI is being infused into so many different services and software features we use every day. Now, it’s impacting the music we listen to as well. Today Spotify announced that it’s rolling out AI playlist generation—formerly in a limited test—to several new countries, including the US. Here’s how it works.

One of the modern challenges in media is that there’s so much content available, but not enough good curation tools to find it all.

Apple Music, for example, has a team of human editors who build curated playlists. But that can only go so far to meet a diverse set of users’ needs.

AI playlist creation looks like a great new avenue for discovering music for any and every occasion.

From Spotify Newsroom:

Creating a playlist with AI Playlist is as easy as entering a unique prompt into the chat, like “upbeat pop music for my European summer vacation” or “a romantic playlist for date …

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