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Sonos apologizes for app rollout [Video]

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Mobile Marketing

In April, Sonos unveiled a new version of its mobile app, promising more flexibility, improved customization, and ease of use.

But when the app was actually released to customers on May 7, the result was very different, with customers experiencing numerous issues, and many of them unhappy about certain functions (some quite obvious, like “play next”) being removed. For Sonos users, this was a big deal, as the Sonos app is an important way to interact with a home audio system and music library.

At first, Sonos was defensive, claiming that the app overhaul took “courage.” Now, in an open letter published on the company website, Sonos CEO Patrick Spence admitted that the app overhaul has been a disaster.

Mashable Light Speed

“We know that too many of you have experienced significant problems with our new app which rolled out on May 7, and I want to begin by personally apologizing for disappointing you,” he wrote. “I assure …

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