Now that we’re well into 2023, it’s time to hit the rewind button (only ever so slightly), and take a deep dive into the world of commerce in 2022.
Our friends over at Shopify have released their annual report highlighting the trends and takeaways about commerce in 2022, giving retailers a good level of insight into how they can leverage their strategies for the year ahead.
We’ve got a lot to get through though, so it’s best not to dilly dally. So, without further ado, here’s a roundup of what we consider to be the five main takeaways:
1. The supply chain crisis forces brands to accelerate long term growth plans
A Just-In-Time (JIT) approachto manufacturing has been the norm since just after World War II – seen as a way to cut down on storage costs and waste, the approach aims to source, manufacture, assemble and ship products just in time to meet the customer’s demands. This approach has …