Seasoned Marketing Executive Joins GenScript as Chief Marketing Officer | PR Newswire [Video]

Former Coca-Cola Executive Aylin Kosova Bilgin brings more than 25 years of marketing experience

, /PRNewswire/ — GenScript Biotech, a global leader in biotechnology leveraging advanced, proprietary gene synthesis and life-science technologies, announced today that Mrs. Aylin Kosova Bilgin has joined as the first-ever Chief Marketing Officer for GenScript Life Science Group.

The Chief Marketing Officer position is a newly established position to further accelerate GenScript’s growth in the life science market globally.

“Aylin brings over 25 years of marketing and entrepreneurial expertise to GenScript, driving growth, business transformation, and innovation for renowned brands,” said Dr. Ray Chen, President of GenScript Life Science Group. ” We are very excited to have her join our leadership team and help us further evolve and grow. Her global experience in data-driven strategies, consumer-centricity, and AI applications will revolutionize our marketing and propel our organization’s growth.”

“I’m excited to join GenScript, an organization primed for substantial growth,” said Aylin. “The marketing landscape is evolving at a breathtaking …