Samsung Unpacked 2025: Five biggest announcements, including S25 Edge and AR glasses [Video]

Like past January Unpacked events, Samsung released three new Galaxy S models, with the base models getting some subtle but meaningful upgrades, including a thinner and lighter design. 

Other changes include the introduction of new colors, including Icyblue, Navy, Mint, Silver Shadow, as well as online-only exclusive colors like Blueblack, Coralred, and Pinkgold. The vibrance of the Coralred colorway stands out amongst the rest of the lineup’s more muted finishes, and made a splash among reporters at Unpacked. 

Also: I went hands-on with the Samsung Galaxy S25 – and the AI features were surprisingly polished

At the heart of the devices is the newly launched Qualcomm Snapdragon 8 Elite for Galaxy. According to Samsung, the chipset will be dramatically different than the variants found on competing Android phones.

For example, Samsung claims it delivers a performance boost of 40% in NPU, 37% in CPU, and 30% in GPU compared to the Galaxy S24 Ultra. Beyond AI, the chipset …