Ryan Reynolds Is A Force In The Formula 1 World [Video]

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Ryan Reynolds continues to expand his impressive portfolio -– this time merging his passion for marketing and business with the high-octane world of Formula 1.

Last year, the French Formula 1 team BWT Alpine secured a €200 million investment from a group of investors, including Reynolds and his Welcome to Wrexham co-star Rob McElhenney. This significant cash infusion gave the group a 24% equity stake in Alpine, bolstering the team’s competitive edge.

The partnership didn’t stop there. Shortly after the investment, MNTN, a leader in streaming TV advertising and branded as “The Hardest Working Software in Television™,” became Alpine’s official Performance TV Sponsor. This multi-year collaboration debuted at the Las Vegas Grand Prix, prominently showcasing MNTN’s logo on the A523 race car and throughout team environments at key races.