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Event Marketing and Sponsorships

Robobusiness 2014 : Celebrating 10 Years of Robotics Business [Video]

Robobusiness is turning 10 this year and I had the privilege to be on the Advisory Council for this conference. Is the 70% increase in paid attendees and 33% increase in sponsorship a sign that robotics is at the much anticipated inflection point? To put this in perspective, it’s always interesting to go back to similar articles that we’ve written after attending previous Robotics Trends’ events (Robobusiness 2013, Robodevelopment 2007). Here are a few highlights from this year’s event held recently in Boston.

Do a Step Back to move Forward in Manufacturing

Industrial robotics is experiencing the Innovator’s Dilemna with force-limited collaborative robots; robots that are slower, weaker and less precise, but who have managed to open more new markets than the established robots. New markets that the established robots have so far failed to address (or simply didn’t bother to). In the Workshop on Advanced Manufacturing, most of the …

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