Revealed Ireland’s most valuable brand as Apple takes top spot in the world [Video]

Apple has been ranked as the most valuable brand in the world with an eye watering value of over $500bn.

The research from financial media site TradingPedia, listed the top brands by value in 45 countries.

They estimated the value of each brand, taking into account the expected financial returns over its useful life, discounted for market uncertainty and specific asset risks.

The research underlined the dominance of US brands, with Apple, Microsoft, and Google leading the pack, but also revealed the rise of Asian brands, such as Samsung and TikTok.

Apple Inc. is currently the most valuable brand in the world, with an estimated value of $516.58bn.

Incredibly, this marks a significant increase from last year, when it was valued at $297.51bn, a growth of 73.63%.

Apple surpassed the previous year’s leader, Amazon, which experienced only a 3.22% increase, and now its brand is valued at $308.93bn, ranking 4th globally.

Microsoft and Google take the second …