Reese’s teams up with WNBA superstar Angel Reese for new basketball-themed merchandise [Video]

The clothing features nods to ‘The Reese’s Pieces’ and ‘The Queen’ herself, the Hershey Company said last week.

HERSHEY, Pa. — The Hershey Company is giving fans of Reese’s candy and the WNBA what they want.

The company announced last week that it is joining forces with Chicago Sky rookie sensation Angel Reese to offer limited-edition merchandise featuring Reese’s Pieces candy and WNBA star’s name.

“After reading thousands of comments from Reese’s and Angel Reese fans – the chocolate and peanut butter icon teamed up with the rookie double-double queen for the first-of-its-kind fan-inspired collaboration,” Hershey said in a press release. “This collection is all about celebrating the fans, with nods to ‘The Reese’s Pieces’ and ‘The Queen’ herself, with designs that capture her unique style and your love for all things Reese’s.

The collection was designed in collaboration with Athlete Studio, an IP and commerce platform for professional athletes. It features three exclusive drops:

Angel Reese x Reese’s Pieces Logo Collection…

Tags Alliances, Business Collaboration, Effective Alliances