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Rally At Exit 55 bringing its own slice of Sturgis to Rapid City [Video]

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Event Marketing and Sponsorships

RAPID CITY, S.D. (KOTA) – When it comes to the Sturgis Motorcycle Rally, you might find that it doesn’t just involve the city of riders.

“The Mall of the Sturgis Rally” better known as “The Rally At Exit 55” happens at the Black Hills Harley-Davidson dealership right off I-90.

The almost year of planning that goes into hosting an event like this doesn’t go overlooked by rally-goers, and organizers say this is their way of bringing the best that both the motorcycle business and Sturgis Rally have to offer right here to Rapid City’s backyard.

“Although we are not in the Sturgis community, we’re here in Rapid City, we’ve got the greatest grouping of v-twin motorcycle enthusiasts, parts, accessories, products, services, new things than you’ll find anywhere in the country,” Black Hills Harley-Davidson manager Al Rieman said.

Rieman added for everyone to come and enjoy the festivities but to be mindful of others and help keep everyone safe throughout the week.

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