Promise Advanced Imagination, Inc. Unveils New Studio Built for the Generative AI Era to Produce Films, Series, and Develop Innovative New Formats. Backed by Investments from The North Road Company and Andreessen Horowitz, Promise Is Actively Developing a Multi-Year Slate of Projects. | PR Newswire [Video]

, /PRNewswire/ — Today marks the launch of Promise, a pioneering studio built from the ground up to drive storytelling innovation in the era of Generative AI. Promise will produce films, series, and explore new formats in collaboration with leading Gen AI artists and storytellers using a reimagined production process enabled by proprietary software. Founded by Fullscreen CEO George Strompolos, former YouTube content executive Jamie Byrne, and acclaimed Gen AI innovator Dave Clark, the studio is dedicated to fostering a creative environment focused on original stories for global audiences.

“We are investing in a new class of Gen AI talent who blend traditional filmmaking chops with cutting-edge technical expertise, setting a new standard for high-quality storytelling enabled by AI,” said CEO George Strompolos. “We believe this is a transformational moment in entertainment and a studio must be built from the ground up — around the artists, the tech, and a new workflow — in order to …