The Philippines is set to showcase its world-class tourism offerings at the ASEAN Tourism Forum (ATF) 2025, happening from January 15 to 20 in Johor Bahru, Malaysia. Organized by the Tourism Promotions Board (TPB) and the Department of Tourism (DOT), this event highlights the Philippines’ leadership in the ASEAN tourism landscape.
ATF 2025, themed “Unity in Motion: Shaping ASEAN’s Tourism Tomorrow,” emphasizes collaboration to boost regional tourism while celebrating diverse cultures, sustainable initiatives, and unique travel experiences across ASEAN.
“We are excited to present the Philippines as a leading travel destination within ASEAN and the broader international market at ATF 2025,” shared …