How Much Traffic do you Really Need?
How Much Traffic do you Really Need?
5 Steps to Creating Successful Ads

Nobody Panic: Dos & Don’ts of Crisis Management, with Sydney Isaacs [Video]

Categories
Public Relations

Nobody Panic: Dos & Don’ts of Crisis Management, with Sydney Isaacs

In our world, it’s not a question of if but when a crisis will strike. In 2023, 96% of businesses experienced emergencies, but only one in five companies were prepared to take action. So in today’s episode, we’re learning to expect the unexpected with the help of our guest: Sydney Isaacs.

Sydney is a Managing Director for H/Advisors Abernathy, a communications advisor with one of the leading crisis management firms in the U.S. Far beyond PR strategy, Sydney has spent the last two decades handling and preventing crises like workplace misconduct, product recalls, cybersecurity attacks and physical disasters.

So today, Sydney helps us come up with action plans to handle many business crises. Together, we learn how to build efficient teams of first responders, spot crises before they occur and prioritize the right course of action to fix imminent issues. We also unpack how trust, emotion and communication influence crisis prevention and recovery.

So keep calm and tune into this week’s episode. With Patrick and Sydney, you’ll learn to weather every storm.

View the show notes for this episode: https://cadencebank.com/insights-and-articles/business/podcast-season5-episode-3

How Desire Paths can Transform your Digital Marketing
How Desire Paths can Transform your Digital Marketing
12 Steps to Create Videos