Nexxen Studio and SSP contribute to 22% increase in online sales for FreshDirect
Date: Q3 – Q4 2023 Location: US
NEXXEN PRODUCTS USED: Nexxen Studio and Nexxen SSP
CTV creative can drive immediate measurable results when optimized for the streaming environment–especially when 74.2% of viewers are simultaneously using their mobile devices*.
Tombras, a longtime user of the Nexxen SSP to access premium inventory, wanted to take advantage of this opportunity and increase FreshDirect’s traffic by using our in-house studio to optimize their assets for CTV before executing their private marketplace media buys.