Americans increasingly get their news from online influencers, and a new study found those creators are predominantly men and more likely to be conservative.
Pew released a detailed study on Monday that examined news influencers in America. Among the key takeaways was that 21 percent of U.S. adults — and 37 percent of those under the age of 30 — said they regularly got their news from social media influencers. Overall, the study found that news influencers were majority men and more likely to be conservative.
The Pew study found that 63 percent of news influencers — a significant majority — were men. When it came to politics, meanwhile, 27 percent were right-leaning, compared with 21 percent who identified as left-leaning. Forty-eight percent, meanwhile, had “no clear orientation.”
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The fact that a plurality of news influencers identified as having no political orientation may be related to how Pew defined a news influencer. A news influencer …