New Orleans businesses look to cash in on a bigger-than-ever Super Bowl [Video]

NEW ORLEANS (WVUE) – Fans of the Kansas City Chiefs and Philadelphia Eagles, in New Orleans for the Super Bowl, might look to the Mississippi River to pass a good time.

At least that is the hope of managers at the Steamboat Natchez, who are looking forward to a busy week of cruising.

“Anytime the hotels are full, we generally have a pretty good week,” said Aggie Canales, a marketing manager for the Natchez.

Canales said the Natchez crew had already recorded segments for this week with some of the several thousand national and international media members descending on New Orleans.

“That branding, that’s really hard to buy,” Canales said. “So, we’re fortunate to have some many eyes on us.”

In the 12 years since New Orleans last hosted the NFL’s championship game, New Orleans Host Committee members say the spectacle surrounding the nation’s largest annual sporting event has only …