Cosmetics brand Neutrogena has agreed multi-year partnerships with popular dermatologists Dr Dhaval Bhanusali and Dr Muneeb Shah.
Dr Bhanusali is a renowned skincare formulator and a leading figure in the global skincare industry, while Dr Shah is the most followed dermatologist on social media and is widely recognised for his insights on consumer behaviour.
Neutrogena said the deals reinforce its commitment to fusing beauty and science to deliver advanced clinical efficacy and extraordinary product experiences.
“We look forward to strengthening our leadership in dermatological beauty and deepening our connections with the healthcare professional community, retailers and consumers,” said Chris Riat, global Neutrogena brand leader.
“We are excited to work closely with leading experts like Dr Bhanusali and Dr Shah, who share our passion for advancing dermatological science and obsession with product formulation and experience.”
As ‘Global Innovation Partners’ of Neutrogena, Dr Bhanusali and Dr Shah will work with the company’s R&D teams to advance clinical science and improve …