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Global Marketing Strategies

Navigating Sports Marketing Dynamics – Josh Marton [Video]

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In this episode of Sports Geek, Sean Callanan chats with Josh Marton from the PGA of Australia and Golf Australia

On this podcast, you’ll learn about:

  • Josh’s foray into sports, from journalism to marketing
  • Managing comms in a crisis
  • How PGA and Golf Australia collaborate to grow the sport
  • The role of government relations in golf’s success
  • Driving engagement through partnerships
  • Event marketing in golf
  • Utilising digital channels for brand growth in sports

Listen to Josh Marton on Sports Geek

This transcript has been transcribed by Riverside.fm, no edits (please excuse any errors)

Sean Callanan (00:01.792)Very happy to welcome Josh Marton. He’s the General Manager of Public Affairs and Marketing at PGA of Australia and Golf Australia. Josh, welcome to the podcast.

Josh Marton (00:09.972)Thanks very much, Sean. Thanks for having me, man.

Sean Callanan (00:12.458) Not a problem at all, not a problem at all. I always start asking people …

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