Morning Joe senior contributor Mike Barnicle admitted he fears for mainstream media after seeing a poll showing one in five Americans get their news from social media influencers.
According to data from Pew Research Center, nearly 40% of adults under 30 said they get their news from social media over more traditional sources. X remains the most-widely used platform followed by Instagram and YouTube.
“Mike, that’s the challenge, you grew up in a newsroom like Eugene grew up in a newsroom, I mean that’s a challenge for a lot of mainstream media sources is do they make themselves relevant again,” Morning Joe’s Joe Scarborough said on Tuesday after hearing the story. “Here, 20% of adults who actually get influencers on social media. Maybe somebody who makes baskets and while they’re making baskets, they look up and say, vote for candidate X.”
Barnicle admitted he doesn’t have a clue how cable news and mainstream media can …