How Desire Paths can Transform your Branding and Public Relations
How Desire Paths can Transform your Branding and Public Relations
12 Steps to Create Videos

Metallica’s Lars Ulrich Unveils 40th Anniversary TAMA Drum Kit [Video]

Categories
Public Relations

Metallica legend Lars Ulrich is celebrating 40 years with TAMA Drums by unveiling a limited-edition signature kit. The emphasis is on “limited,” as only 72 kits are available worldwide.

The specs on the kit match the exact specification of Ulrich’s kit on Metallica’s ongoing “M72 World Tour,” which resumes in 2025 with a new North American leg (pick up tickets here). The features include Starclassic Maple shells, a vibrant custom yellow finish, and custom gloss black hardware, plus each kit has a certificate of authenticity signed by Ulrich himself.

Get Metallica Tickets Here

As noted by TAMA in a press release, Ulrich’s official relationship with the company dates back to 1984, and involves another legendary drummer:

“In early ’84, Metallica’s grind through the U.S. brought with it some bad luck when all of the band’s gear was stolen. Undeterred, Lars spent the better part of the year renting drums, all the while …

How to Market to Expensive Keywords
How to Market to Expensive Keywords
5 Steps to Creating Successful Ads