McLaren Racing Formula 1 Team and Mastercard officially launched their partnership on Thursday ahead of practice for the 2024 Las Vegas Grand Prix.
McLaren Racing CEO Zak Brown and Mastercard chief marketing and communications officer Raja Rajamannar hosted several media outlets for a roundtable session at the KÀ by Cirque du Soleil at the MGM Grand Casino in Las Vegas. Mastercard’s red and yellow circles will be seen on the vehicles driven by Lando Norris and Oscar Piastri this weekend.
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“One of the biggest brands in the world – global brand, innovation, technology, master of consumer reach,” Brown said, adding that partnering with Mastercard was another way to help McLaren build better relationships with fans. “It’s critically important to us. (Mastercard’s) sponsorship portfolio is second to none and looking forward to collaborating with some other sports.
“I think a successful partnership is when you have a lot of support from the executive which no doubt will be passed down …