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Sustainability Marketing

McDonalds Changes the McFlurry Cups, Introduces a Mini McFlurry [Video]

The McDonald’s McFlurry got a major makeover.

On Sept. 4, the fast food chain announced that they’re doing away with the frozen treat’s plastic lid and instead introducing a “four-flap” cup. Meant to advance McDonald’s efforts to become more sustainable and environmentally friendly, the new packaging will roll out in restaurants nationwide starting on Sept. 10.

The burger brand also announced that the McFlurry will now be offered in a mini size in addition to the standing regular size.

“The Mini McFlurry is heading to participating U.S. restaurants nationwide and will be available on the McDonald’s App and via McDelivery starting Sept. 10,” reads a statement from McDonald’s USA. 

Mini McFlurry.

McDonald’s

“Got a friend who always wants ‘just a bite’? Instead of grabbing an extra spoon, you can grab them a Mini McFlurry of their own. Or maybe you’re looking for a quick afternoon pick-me-up… the Mini McFlurry is perfect for you, too,” the statement continues. 

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