How Desire Paths can Transform your Digital Marketing
How Desire Paths can Transform your Digital Marketing
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Macro Oceans – Bartlett Brands [Video]

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Global Marketing Strategies

Conventional chemicals? Washed up. 

On a mission to cut carbon by building a kelp-based economy, Bay Area biotech startup, Macro Oceans, needed to stand out in a sea of seaweed sameness. They turned to us to surface their sea-to-shelf difference.

We deliberately dove into unchartered waters—combining substance and swagger to give seaweed-derived biomaterials a sexy new identity powered by Big Kelp Energy.™  

From our electrifying color palette to our unapologetically bold copy, we went for the maximum rizz—positioning Macro Oceans as an unstoppable force that transforms 100% traceable kelp into a new wave of biomaterials that combine performance, sustainability and down-for-whatever flexibility. 

Big Kelp Energy™ = More power to you.

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