Conventional chemicals? Washed up.
On a mission to cut carbon by building a kelp-based economy, Bay Area biotech startup, Macro Oceans, needed to stand out in a sea of seaweed sameness. They turned to us to surface their sea-to-shelf difference.
We deliberately dove into unchartered waters—combining substance and swagger to give seaweed-derived biomaterials a sexy new identity powered by Big Kelp Energy.™
From our electrifying color palette to our unapologetically bold copy, we went for the maximum rizz—positioning Macro Oceans as an unstoppable force that transforms 100% traceable kelp into a new wave of biomaterials that combine performance, sustainability and down-for-whatever flexibility.
Big Kelp Energy™ = More power to you.