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Strategic Partnerships and Alliances

Long-promised Nova Scotia Loyal program to offer rewards for buying local – Halifax [Video]

The Nova Scotia government announced Tuesday that its promised program to encourage people to buy local will apply only at Sobeys Inc. grocery stores and the provincial liquor corporation.

The province says the two retail partnerships will be part of its $6-million Nova Scotia Loyal program, along with an enhanced government procurement policy and special branding to showcase Nova Scotian products.

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Sobeys and the Nova Scotia Liquor Corporation will feature in-store displays highlighting local products and will offer additional reward points during specified promotional periods.

The program also includes a procurement policy for businesses competing for government contracts under which Nova Scotian companies will be awarded the tender if they come within 10 per cent of the leading bid from a non-Nova Scotian business.

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