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Location-obsessed creators put GeoGuessr on the map [Video]

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Community Building and Management

The GeoGuessr community is becoming seriously competitive, and drawing serious viewership. The “where in the world are you?” video game launched its first-ever World Cup in 2023, and just completed its second global competition with a peak of 254,918 concurrent viewers–more than triple the first Cup’s viewership.

Why the spike in interest? We attribute it to creators like Rainbolt, whose stellar location-guessing skills have helped introduce GeoGuessr to a new, esports-hungry audience online.

GeoGuessr came out in 2013, and its concept it simple: When a player opens the game, it drops them in a random location on Google Street View. The goal is to figure out where they are, as precisely as they can, in as little time as possible.

For us normies, that can be quite a challenge, and will probably involve lots of traversing the local streets and/or terrain, desperately squinting for a glimpse of anything identifiable. But people like …

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