LinkedIn Sales Navigators Worth In B2B Social Selling lemlist Blog [Video]

There are more than 67 million companies listed on LinkedIn. 

So, there’s a lot of potential within the platform for B2B social selling and professional networking. But is LinkedIn Sales Navigator the right tool for this?

In this guide, we’ll explain Sales Navigator, how it works, its ROI potential, and some tips and tricks.

So, is LinkedIn Sales Navigator worth it?

What is LinkedIn Sales Navigator?

Sales Navigator is one of LinkedIn’s paid tools designed for sales teams.

Among its key features, you can find…

The origin and evolution of Sales Navigator

Sales Navigator was born for sales professionals to establish and grow relationships with prospects.

Over the years, it has evolved, offering features such as advanced searches, detailed metrics, and insights, and it has included InMail in the deal.

Its evolution reflects LinkedIn’s commitment to empowering sales professionals with actionable insights and meaningful connections.

Free LinkedIn Account vs LinkedIn Premium

While LinkedIn Premium offers a series of very beneficial …