Larger enterprises set to spend 7.8bn improving company culture [Video]

New research shows that larger enterprises in Ireland are planning to invest €7.8bn* in improving company culture over the next 12 months.

The research, conducted by engineering, technology and consulting service provider Expleo, is published in Expleo’s Business Transformation Index (BTI) 2024. 

The study was carried out by Censuswide on behalf of Expleo among 150 business and technology leaders in medium- to large-sized enterprises in Ireland.

Its aim was to gain an understanding of current business sentiment and aspirations, and the role that technology will play in that.

The research found that as businesses look to implement long-term digital transformation strategies, having the right team in place is paramount for them.

Attracting and retaining the best staff was therefore cited as the top focus area for the next 12 months.

In a bid to enhance their recruitment and support this goal, the research revealed that the average medium-to-large-sized enterprise in Ireland will spend €1.7m on company culture over the next 12 …